A Food & Beverages Case Study

Chaayos, one of India’s most loved tea brands, wanted to bring its café experience home with a ready-to-drink premix tea range. To keep the experience familiar, we created digital assets that looked and felt like their in-store vibe—making the taste and visuals instantly recognizable online.

Download PDF

The Challenge

Lack of Consumer Insight

Unclear Goals & Resources

Outdated Content

No Structured Production Plan

The Solution

Brand-Aligned Assets

Created Weekly Concepts

Managed All Content

Built Rich Media Content

The Impact

202%

growth in sales

60+

Catalog Shoot

15+

Creative Shoots

10+

SSM GIFs

35+

Amazon A+

Work glimpse