A Backpacks & Luggage CASE STUDY

Uppercase, India's first GRS-certified sustainable travel gear brand, aimed to elevate its visibility on Amazon India and enhance its organic sales. The challenge lay in aligning their visual identity with consumer purchase behavior while creating SEO-driven content for increased discoverability.

solutions

1. Brand-Centric Content
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2. SEO Optimization
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3. Visual Excellence
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4. Consistency & Engagement

ODN’S IMPACT

21%

jump in conversions within 4 weeks

The Challenge & Requirement

1. Creating aligned and optimized content for searchability and consumer purchase patterns.
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2. Highlighting sustainability and brand values through visuals.
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3. Designing enriched content to stand out in a competitive market.

ODN's Offering

1. Delivered data-backed, optimized content to increase discoverability and enhance customer engagement.
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2. Developed high-quality catalog and creative shoot guidelines highlighting the brand’s ethos.
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3. Produced A+ infographics and videos optimized for conversion and visibility.

TESTIMONIAL

"Choosing ODN as our content partner has proven to be a strategic move that has positively impacted our business on multiple fronts. From content accuracy that has elevated the overall quality of our listings to the incorporation of smart practices when dealing with larger inflow, ODN has been innovative and cost-effective in their approach."
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 — Shweta Khurana E-Com Manager l Uppercase

The numbers that matter

09

YEARS OF
SERVING

500+

HAPPY CLIENTS

130+

CONTENT EXPERTS

80+

Product Categories Expertise

12

COUNTRIES

50+

market places served globally

1mn

SKUs taken live annually

5500+

Projects delivered