Making CRED
Incredible

CRED is a members-only club with 11.2 million users, rewarding timely bill payments with exclusive offers and premium experiences on its marketplace.

Download

1,20,000+

Images enhanced
for CRED store

100+

For performance
marketing creative

10,000+

SKUs
Enriched

500+

Partners enabled
FOR CRED program

The Challenge

CRED, renowned for its innovative design language appealing to India's top 1% of shoppers, sought a content partner adept in converting content to sales for online brands. The objective was to consistently deliver cutting-edge content and scalable assets for product detail pages and marketing, aligning with CRED's growth and maintaining premium quality that reflects their unique visual identity.

ODN Solution

1. Comprehend brand guidelines and briefs

2. Develop strategic design concepts for required assets

3. Plan projects and allocate teams to follow agreed processes

4. Deliver catalog enhancements and marketing assets regularly

Our Plans

1. Produce creative catalog content

2. Design graphics for WIN and performance marketing
3. Manage catalog, creative content, and video projects

4. Assess impact and drive continuous improvement

Deliverables

Client Testimonial

Loving the experience with ODN. We would love to explore new charters and ventures ahead.

Harikrishnan Sreenath | Creative Director - Design | CRED

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