The Challenge
CRED, renowned for its innovative design language appealing to India's top 1% of shoppers, sought a content partner adept in converting content to sales for online brands. The objective was to consistently deliver cutting-edge content and scalable assets for product detail pages and marketing, aligning with CRED's growth and maintaining premium quality that reflects their unique visual identity.
ODN Solution
1. Comprehend brand guidelines and briefs
2. Develop strategic design concepts for required assets
3. Plan projects and allocate teams to follow agreed processes
4. Deliver catalog enhancements and marketing assets regularly
Our Plans
1. Produce creative catalog content
2. Design graphics for WIN and performance marketing
3. Manage catalog, creative content, and video projects
4. Assess impact and drive continuous improvement